Hebrew Free Loan Fund Helps in Time of Need Susan Miller, President and Founder, Garton-Miller Media In my experience, if it reads like the lead to a story then it makes it easier for a news outlet to publish as is, or for a reporter to pick up the ball and run with it from there.
If your press release looks and feels like a real article, reporters will often just file it as a story with minimal editing.
This release is also timeless and can be linked to on social media again and again. Follow these eight tips to write a great press release that will make your company look professional, accessible and attractive to writers looking for stories.
It was effective because it gave all of the facts and was easily quotable for journalists interested in the story. It was a great way for me to debut my writing and get out there in the publishing world! It was used as a vehicle for interested parties to reach out to Thrill of the Hunt asking for dog scavenger hunts in specific dog friendly areas, or for fundraising opportunities for communities and charities.
For example, a while back I received a press release containing the following sentence: Jessica Camp, PR Associate, Blue Fountain Media We wanted to craft a release that went beyond simply patting our company on the back, and rather explained the relevance that achieving this milestone meant for the industry.
With so many sexist problems that are flying through the media, we decided to highlight while she is just one woman — she truly is changing the business game for everyone. And of course we achieved the main goal of the press release, selling books.
Considering that journalists are flooded with potential stories and pitches on a daily basis, making yours stand out from the pack is crucial. Have a newsworthy story. I have had a lot of success having my press releases picked up and run as is.
It starts with the most important information: This press release is also very concise. Within the release, we pulled together an explanation of why PCI 3.
By announcing their collaboration, both service providers benefit from gaining access to customers who would normally stay with one of the airlines. Provide some good quotes. It also has quotable content about our company stats, and gives the audience value since we are offering a 10 percent discount on all translation services.
Tap here to turn on desktop notifications to get the news sent straight to you. If well written, a press release can result in multiple published articles about your firm and its products.
It balances writing about the dentist and his practice with the famous person who became his patient. She is a business and finance major who previously worked for a US risk mitigation company in its regional office in Singapore.
We recently developed a new proprietary skin care regimen specifically formulated for the treatment of acne in teenagers and young adults, and we sent out a press release announcing the new product.
It also received a very high pick-up from web services. We included statistics in the press release of how many teenagers and young adults reported clearer acne after using our product, which I believe is what helped us gain over 8, followers on our Instagram and 3, on our Facebook account.
This particular press release is an example of how to tie-in your piece with a headline making story. Provide access to more information. Write it like a reporter would write it. You want the reader to be drawn in immediately.
Send them something personal. This gives the reader immediate information without requiring back and forth emailing or other inconvenient actions. There are also multimedia components to the news release such as logos for the companies, social media links and images of the products the company sells.
One page is best -- and two is the maximum. Have him say something memorable and personal, if possible.
And what better way to do that but to double the donations during the month of March. As with most good writing, shorter is usually better.
Use the press release as a sales tool.Jun 12, · Write the text of the press release. Understand that you are not writing the news story itself, but providing engaging information about the event or promotion so that a journalist or editor will write a story about it%().
If it were easy to write a press release, there would be no need for press release writing services, press release writing articles, books, and newsletters. Press release writing is definitely not easy. Jun 09, · To write a press release, start with a catchy and concise headline that lets readers know what the press release is about.
Then, write a brief sentence paragraph that sums up the main point of the press release%(59).
Press Releases Official announcements highlighting recent actions taken by the SEC and other newsworthy information. To view Press Releases prior toview the Press Release Archive.
The Federal Financial Institutions Examination Council (FFIEC) published a Press Release announcing the availability of HMDA data. May 1, The Federal Financial Institutions Examination Council (FFIEC) published a Press Release announcing today the re-election of Greg Gonzales as State Liaison Committee.
Distribute press releases to reach journalists, attract new customers and gain visibility online via top search engines, thousands of websites, social media, blogger networks, as well as via print.Download